Who are we
The Association of Financial Advisers, or AFA(S), is the leading representative body recognised by the Monetary Authority of Singapore for the financial advisory profession in Singapore. As a collective voice for regulatory and policy-related matters, we are committed to serving the best interests of our members and to nurturing a culture of high professional and ethical standards. Our members include licensed firms that provide financial advice to families and individuals to help them achieve their long-term financial goals.
We offer a host of support and continuous training and educational programmes for our members. Through shared knowledge and experience, we aim to keep our members up to date with the latest trends and developments in the industry.
We were formerly known as the Association of Life Insurance Brokers. The association’s name was renamed after the passing of the Financial Act in 2002.
Members Benefits
AFA(S) members enjoy a range of benefits and resources. Here is a list of membership privileges:
- Members are acknowledged as an expert in the industry.
- We provide the benchmark for financial advisory practices through the Code of Professional Conduct. By complying with the code, our members uphold the highest integrity and standards of ethics and conduct, thereby earning the confidence, respect and trust of their clients and the wider community.
- Members are updated with the most current information on legal, technical and regulatory requirements.
- Members can gain access to affiliated services such as representative and introducer’s agreements at exclusive rates.
AFA(S) Executive Committee
The AFA(S) Executive Committee oversees all matters related to AFA(S). It includes elected and co-opted representatives, with a maximum of 12 members.
Executive Committee 2023-2025
Raymond Ng
President
MD, RAY Alliance Financial Advisers Pte Ltd
Salim M Amin
Vice-President
CEO, Avallis Financial Pte Ltd
Graham Choo
Honorary Secretary
Assistant MD, Promiseland Independent Pte Ltd
Eric Poon
Assistant Honorary
Secretary
Director of Distribution, IPP Financial Advisers Pte Ltd
Alfred Chia
Honorary Treasurer
CEO, SingCapital Pte Ltd
Augustine Lee
Immediate Past President
CEO, Frontier Wealth Management Pte Ltd
Arun Ramachandran
Executive Committee
Executive Director, Communication, Professional Investment Advisory Services Pte Ltd
Irene Ho
Executive Committee
Deputy CEO, finexis Advisory Pte Ltd
Ronald Tan
Executive Committee
CEO, Infinitum Financial Advisory Pte Ltd
Jesslyn Tan
Executive Committee
CEO, Great Eastern Financial Advisers Pte Ltd
Tan Hong Tau
Executive Committee
CEO, Manulife Financial Advisers Pte Ltd
Vincent Ee
Executive Committee
CEO, Financial Alliance Pte Ltd
Mohd Amin
Association Mentor
Angie Lim
Secretariat Manager
Past Presidents
Mohd Amin
David Choo
Jeyaraman Parasuraman