Welcome

The Association of Financial Advisers

The leading representative body recognized by the Monetary Authority of Singapore

Our Mission

AFA(S) is guided by a clear mission and set of values that define who we are and how we serve our members.

Representation

Giving advisers and representatives a strong collective voice with regulators and policymakers

Advocacy

Championing fair, progressive, and sustainable regulations that support adviser growth and client trust

Professionalism

Fostering integrity, competence, and continuous learning

Collaboration

Bringing together advisers, firms, regulators, and partners for shared progress

Our Values

Care and concern for clients’ interest

Professional, competent, progressive

Championing entrepreneurship and advisory

Fraternity and collaboration

Why AFA(S)?

AFA(S) membership is more than affiliation

It is a professional commitment. By belonging to AFA(S), you align yourself with an Association that:

Advocates for the long-term credibility of financial advice

Supports professional development and ethical conduct

Encourages continuous improvement and leadership

Builds confidence among clients, peers, and the public

Your membership signals professionalism, accountability, and engagement with the broader financial advisory community.

Latest News

AFA(S) 2026 Updates

A Brand New Look. The Same Strong Voice

A Brand New Look. The Same Strong Voice

A new website, a new logo, and the same mission — representing…

Save the Date: AFAS Conference 2026

Save the Date: AFAS Conference 2026

Disruption is here. The question is how you lead through it. Join…

AFAS x WMI Programme Tie-Up

AFAS x WMI Programme Tie-Up

A new partnership, new learning pathways, and the same goal — keeping…

Insurance Scam Alert

Insurance Scam Alert

Scammers are getting smarter — here's what AFAS wants every policyholder and…